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ROAS 800% FOR AN E-COMMERCE ACCESSORIES STORE IN THE US MARKET
Thursday, December 12th, 2019 | Lifehacks, Recent projects, Stories | , , , , , , , | Leave a comment

ROAS 800% for an e-commerce accessories store in the US market

The client asked us to prepare his AdWords campaigns for Black Friday and Cyber Monday sales. The client owned an e-commerce store selling mass-market jewelry. Firstly we’ve analyzed the Ads and Analytics accounts. Everything was good there, Analytics had enhanced e-commerce set up and huge remarketing lists built. The Ads account looked like this:   ROI was 4% which was [….]

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CPA 50$ in Google, Yandex and Facebook campaigns for Moscow bilingual kindergarten with cost of 1 500$ monthly
Tuesday, November 19th, 2019 | Industry news, Lifehacks, Recent projects | , , , , , , | Leave a comment

CPA 50$ in Google, Yandex and Facebook campaigns for Moscow bilingual kindergarten with cost of 1 500$ monthly

The main goal was to get requests from parents who’re interested in finding a bilingual kindergarten for their children. Geographically it’s located on the South-West of Moscow in Russia.   The main difficulty was that despite the large volume of statistics (about 40,000 clicks) in the campaigns, conversion tracking was not used. Therefore, we could not use the data and [….]

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Facebook ROI of 350% with short terms campaigns for Multi-Brand Store selling Discount Products
Tuesday, October 22nd, 2019 | Industry news, Lifehacks, Recent projects | , , , , , , | Leave a comment

Facebook ROI of 350% with short terms campaigns for Multi-Brand Store selling Discount Products

You have faced all these intimidating terms and now you are sitting with your hands behind your head? Don’t panic. We’ll cope with that, as we have the case just for this situation.   The prehistory This is a quite specific case, as a model of our client’s exact store is selling products at discounts and it’s a multi-brand store. [….]

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How to have ROAS of 700% with Standard and Smart Google Shopping
Tuesday, October 22nd, 2019 | Industry news, Lifehacks, Recent projects | , , , , , , , | Leave a comment

How to have ROAS of 700% with Standard and Smart Google Shopping

Don’t beat a dead horse in advertising, learn from others or “The Garden Tractors Case” You have a profitable Shopping campaign, but feel that things can be much better than that. All you need is to find out potential issues and optimize your campaign. But it’s easier said than done… What to do now? “Lead by example” works great with [….]

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10 000 App Installations in Two Months — Advertising Campaign Challenge
Tuesday, October 22nd, 2019 | Industry news, Lifehacks, Recent projects | , , , , , | Leave a comment

10 000 App Installations in Two Months — Advertising Campaign Challenge

With the modern world of advanced mobile technology, users become more and more picky. In attempts to satisfy their expectations and at the same time, be ahead to attract their attention, you don’t know what to do first. Don’t worry, just put aside your hurly-burly thoughts and adopt our cool experience.   What this whole case was about? To make [….]

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